Posted by Olivia Lam on 12 October 2021 | Comments

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Ecotourism Australia welcomes its newest Business Member, Destination Marketing Store (DMS). Owned and directed by Charlotte Prouse with her business partner Carl Solomon, Destination Marketing Store (DMS) is a fully integrated marketing service that helps its clients to turn their business into the destination of choice. 

DMS Logo CharlotteCarl

DMS are serious about stand-out brands, extraordinary experiences and irresistible marketing. With over 20 years of experience working across the tourism, events, and marketing spectrum, DMS have honed their expertise and industry knowledge on helping businesses or destinations single out their point of difference and rise above the pack.

The team at DMS have a simple mission, to help their clients make their businesses or destinations the place people want to be. The experienced team can help businesses with extracting the best opportunities with a wide range of offerings in audit, benchmarking, brand development, destinations focused program - ‘Discover you own Backyard’, and customised service across the following areas:

  • Branding and positioning
  • Marketing strategy and campaigns
  • Destination planning
  • Experience and product design and development
  • Event development and delivery
  • Community engagement and education
  • Consultation and facilitation
  • Business coaching and capacity development

For more information about their service, visit here.

DMC Mudgee Campaign

The team at DMS understands sustainability is not just environmental but economic and socio-cultural as well. Developing a great destination brand strategy creates an important link in finding your competitive advantage for longevity. DMS offers free webinars to help tourism organisations and businesses to step up to the next level, sign up here for their newsletter on the latest updates. 

For more information, visit the Destination Marketing Store (DMS) website or follow them on LinkedIn and Facebook.

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